Intention to purchase family takaful policy: Evaluation of the mediating effects of perceived trust

This study investigates the factors affecting individuals’ intention to purchase family takaful policies in Pakistan. The extended version of the Decomposed Theory of Planned Behaviour (DTPB) with perceived trust was adopted as a theoretical foundation of the current study model. Using a judgmental...

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Bibliographic Details
Main Authors: Aziz, Shahab, Md. Husin, Maizaitulaidawati
Format: Article
Published: University of Salento 2023
Subjects:
Online Access:http://eprints.utm.my/106600/
http://dx.doi.org/10.1285/i20705948v16n1p165
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