Travellers’ choice behaviour of bicycle sharing system: logit binary model method

• Main Authors: Mat Yazid, Muhamad Razuhanafi, Shuai, Di, Abdul Rashid, Nurul Aisyah, Ambak, Kamarudin
• Format: Conference or Workshop Item
• Language: English
• Published: 2019
• Subjects: QA Mathematics
• Online Access: http://eprints.uthm.edu.my/4669/1/KP%202020%20%2895%29.pdf; http://eprints.uthm.edu.my/4669/

Bicycle sharing system is being proposed in many countries as a pattern to realize sustainable transport. It is also can be a way to solve some actual traffic problem, provide an alternative way for travellers to choose, and perfect the transportation system. This study attempts to use a study based on a questionnaire for travellers to investigate the factors that encourage them choose cycling as their trip mode and build a model to analyse their behaviours. A binary logarithm model was developed based on the trip data. The case site is selected in National University of Malaysia (UKM). In order to compare the utility of travel means between campus buses and bicycles. The explanatory factors that looked at this model with trip characteristics, have been demonstrated, those are important influence variables on travellers’ travel mode choices. Data were processed by SPSS to identify the factors that significant influence students’ travel mode choices in UKM. Found that 6 variables have significant influence on students’ travel mode choice which are gender, age, road terrain in UKM, bicycle lane, fare rate of bicycle system, and cycling travel time. Based on the result, some proper policies will be proposed to increase students’ willingness to participate in this system