Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia
The growth of the business is affected by many factors, this is including the food truck business. Nowadays, we always hear the problem that related to food services. In fact, various method have been carried out to ensure the food provider are good quality and cleanliness to ensure their customer s...
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my.utem.eprints.232192024-08-06T12:31:43Z http://eprints.utem.edu.my/id/eprint/23219/ Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia Amran, Nur Syahirah H Social Sciences (General) HF Commerce The growth of the business is affected by many factors, this is including the food truck business. Nowadays, we always hear the problem that related to food services. In fact, various method have been carried out to ensure the food provider are good quality and cleanliness to ensure their customer satisfacton. The purpose of this study was to understanding the relationship between consumer purchasing behaviour and consumer satisfaction towards the food truck service Melaka, Malaysia. This is important to ensure of every vendor of food truck to provide the good service to fullfil the customer satisfaction and boosting their sales. The questionnare is designed to get the view from the targeted population about the important factors towards the food truck service. This research study will be done around Melaka state, Malaysia. UTeM 2018 Thesis NonPeerReviewed text en http://eprints.utem.edu.my/id/eprint/23219/1/Customer%20Satisfaction%20Towards%20Food%20Truck%20Service%20At%20Melaka%20State%2C%20Malaysia%20-%20Nur%20Syahirah%20Amran%20-%2024%20Pages.pdf text en http://eprints.utem.edu.my/id/eprint/23219/2/Customer%20satisfaction%20towards%20food%20truck%20service%20at%20Melaka%20State%2C%20Malaysia.pdf Amran, Nur Syahirah (2018) Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia. UNSPECIFIED thesis, Universiti Teknikal Malaysia Melaka. http://plh.utem.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=113028 HF5415.335.N79 2018 |
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H Social Sciences (General) HF Commerce Amran, Nur Syahirah Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia |
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The growth of the business is affected by many factors, this is including the food truck business. Nowadays, we always hear the problem that related to food services. In fact, various method have been carried out to ensure the food provider are good quality and cleanliness to ensure their customer satisfacton. The purpose of this study was to understanding the relationship between consumer purchasing behaviour and consumer satisfaction towards the food truck service Melaka, Malaysia. This is important to ensure of every vendor of food truck to provide the good service to fullfil the customer satisfaction and boosting their sales. The questionnare is designed to get the view from the targeted population about the important factors towards the food truck service. This research study will be done around Melaka state, Malaysia. |
format |
Thesis |
author |
Amran, Nur Syahirah |
author_facet |
Amran, Nur Syahirah |
author_sort |
Amran, Nur Syahirah |
title |
Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia |
title_short |
Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia |
title_full |
Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia |
title_fullStr |
Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia |
title_full_unstemmed |
Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia |
title_sort |
customer satisfaction towards food truck service at melaka state, malaysia |
publisher |
UTeM |
publishDate |
2018 |
url |
http://eprints.utem.edu.my/id/eprint/23219/1/Customer%20Satisfaction%20Towards%20Food%20Truck%20Service%20At%20Melaka%20State%2C%20Malaysia%20-%20Nur%20Syahirah%20Amran%20-%2024%20Pages.pdf http://eprints.utem.edu.my/id/eprint/23219/2/Customer%20satisfaction%20towards%20food%20truck%20service%20at%20Melaka%20State%2C%20Malaysia.pdf http://eprints.utem.edu.my/id/eprint/23219/ http://plh.utem.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=113028 |
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1806693320891564032 |
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13.18916 |