Knowledge Management and Performance in Franchise-Structured Organisation

• Main Authors: Abdul Majid, Izaidin, Md. Saad , Mohd. Shamsuri, Yahya, A.
• Format: Conference or Workshop Item
• Language: English
• Published: 2010
• Subjects: H Social Sciences (General)
• Online Access: http://eprints.utem.edu.my/id/eprint/11572/1/Knowledge%2520Management%2520and%2520Performance%2520in%2520Franchise%5B1%5D_pdf.pdf; http://eprints.utem.edu.my/id/eprint/11572/

Franchising is fast gaining the reputation of a rapid growing and profitable industry. The nature of franchise system offers both the franchisor and franchisee a quick and cost-efficient way to operate and expand. Furthermore, the availability of different franchise structures within the franchise s...