The Influence Of Web Gratification And Irritation On Online Purchase In Apparel Industry

Increasing internet activity and its number of users have strengthened the potency of uses and gratification. The concept of online purchase led the current research to finding that the conceptualisation of online shopping encompasses various aspects of consumer behaviour relating to the action o...

詳細記述

保存先:
書誌詳細
第一著者: Ashar, Siti Masitah
フォーマット: 学位論文
言語:English
出版事項: 2019
主題:
オンライン・アクセス:http://eprints.usm.my/49762/1/THESIS%20OF%20SITI%20MASITAH%20cut.pdf
http://eprints.usm.my/49762/
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