Effects Of Expectation, Perception, Disconfirmation, Satisfaction, Brand Trust, And Risk Perception On Premium Bottled Water Repurchase Intention Among Consumers In Nigeria

Repurchase intention is associated with low operating costs, improved profitability, competitive advantage, and long-term business growth. Retaining positive repurchase intention among existing consumers requires businesses to invest in strategies that maximize consumers satisfaction. However, repur...

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Bibliographic Details
Main Author: Oteino, Ojatta Dominic
Format: Thesis
Language:English
Published: 2018
Subjects:
Online Access:http://eprints.usm.my/43994/1/OJATTA%20DOMINIC%20OTEINO.pdf
http://eprints.usm.my/43994/
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