Optimal Return Period to Encourage the Online Shopping Tendency of Potential Bangladeshi Consumers

Return policy is a promising catalyst to attract shoppers towards online purchasing since it compensates the dilemma of not examining the products physically before ordering. Objective of this research is to estimate an approximate return period expected by the potential Bangladeshi online shoppers...

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Main Authors: Sarwar, Nafish, Zabeen, Mashruha, Ara, Husna
格式: Article
語言:English
出版: Universiti Sains Malaysia 2013
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在線閱讀:http://eprints.usm.my/41050/1/3._online_shopping.pdf
http://eprints.usm.my/41050/
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