Structural Relationships Between Perceived Risk And Consumers Unwillingness To Buy Home Appliances Online With Moderation Of Online Consumer Reviews
This study aims to examine the effect of perceived risk factors (i.e. perceived performance risk, financial risk, time-loss risk, psychological risk and source risk) on consumers' unwillingness to buy home appliances online. The moderation of online consumer reviews with the relationship bet...
保存先:
| 主要な著者: | , , |
|---|---|
| フォーマット: | 論文 |
| 言語: | English |
| 出版事項: |
Asian Academy of Management (AAM)
2014
|
| 主題: | |
| オンライン･アクセス: | http://eprints.usm.my/36615/1/Art_4_%2873-92%29.pdf http://eprints.usm.my/36615/ http://web.usm.my/aamj/19012014/Art%204%20(73-92).pdf |
| タグ: |
タグ追加
タグなし, このレコードへの初めてのタグを付けませんか!
|