Employees’ Viewpoint On Corporate Social Responsibility (Csr) Practices: A Preliminary Study On Universiti Putra Malaysia
In the past few decades, research in Corporate Social Responsibility (CSR) has emerged tremendously in the corporate and academic world. Organisations today realise the significance of being ethical in their business in order to attract external stakeholders and retain employees. However, majorit...
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Main Authors: | , , |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2015
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Subjects: | |
Online Access: | http://eprints.usm.my/31918/1/Chan_Tak_Jie%2C_Nurul_Ain%2C_Moniza.pdf http://eprints.usm.my/31918/ http://www.icmcc2015.usm.my/ |
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Summary: | In the past few decades, research in Corporate Social Responsibility (CSR) has emerged
tremendously in the corporate and academic world. Organisations today realise the
significance of being ethical in their business in order to attract external stakeholders and
retain employees. However, majority of the previous studies on CSR mainly focuses on the
external stakeholders such as customers, media, investors, and government while the
influence of CSR practices from an employee’s perspective (as an internal stakeholder)
remains largely undiscovered. The current study investigates university as an entity of
organisation to explore their CSR practices. The key focus of this study is on one of the
research universities in Malaysia, namely Universiti Putra Malaysia (UPM). |
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