An investigation of the effects of an awareness campaign on young residents’ perceptions: a case study of the Lenggong World Heritage Site

This paper investigates three issues concerning younger residents of the Lenggong Valley World Heritage Site (WHS) in Malaysia: their perceptions of tourism development, their perceptions and attitudes regarding their contribution to and promotion of the WHS, and the effects of an awareness camp...

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Bibliographic Details
Main Authors: Jaafar, Mastura, Rasoolimanesh, Mostafa S., Md Noor, Shuhaida
Format: Article
Published: Routledge 2015
Subjects:
Online Access:http://eprints.usm.my/30202/
http://dx.doi.org/10.1080/21568316.2015.1096298
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