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Marketing Strategy For Sme Competitiveness: The Case Of Husmat Utara Enterprise, Malaysia

Kajian kes ini bertujuan untuk mengenal pasti tanda-tanda pengurangan dalam peratusan jualan pertumbuhan Husmat Utara. Pertumbuhan jualan adalah petunjuk yang sesuai dalam menentukan daya saing syarikat. This case study aims to identify symptoms of reduction in the percentage of growth sales o...

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Main Author: Abu Bakar, Zety Shereen
Format: Thesis
Published: 2015
Subjects:
HF5001-6182 Business
Online Access:http://eprints.usm.my/30162/
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id my.usm.eprints.30162
record_format eprints
spelling my.usm.eprints.30162 http://eprints.usm.my/30162/ Marketing Strategy For Sme Competitiveness: The Case Of Husmat Utara Enterprise, Malaysia Abu Bakar, Zety Shereen HF5001-6182 Business Kajian kes ini bertujuan untuk mengenal pasti tanda-tanda pengurangan dalam peratusan jualan pertumbuhan Husmat Utara. Pertumbuhan jualan adalah petunjuk yang sesuai dalam menentukan daya saing syarikat. This case study aims to identify symptoms of reduction in the percentage of growth sales of Husmat Utara. Sales growth is the suitable indicator in determining the competitiveness of the company. 2015-10 Thesis NonPeerReviewed Abu Bakar, Zety Shereen (2015) Marketing Strategy For Sme Competitiveness: The Case Of Husmat Utara Enterprise, Malaysia. Masters thesis, Universiti Sains Malaysia.
institution Universiti Sains Malaysia
building Hamzah Sendut Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Sains Malaysia
content_source USM Institutional Repository
url_provider http://eprints.usm.my/
topic HF5001-6182 Business
spellingShingle HF5001-6182 Business
Abu Bakar, Zety Shereen
Marketing Strategy For Sme Competitiveness: The Case Of Husmat Utara Enterprise, Malaysia
description Kajian kes ini bertujuan untuk mengenal pasti tanda-tanda pengurangan dalam peratusan jualan pertumbuhan Husmat Utara. Pertumbuhan jualan adalah petunjuk yang sesuai dalam menentukan daya saing syarikat. This case study aims to identify symptoms of reduction in the percentage of growth sales of Husmat Utara. Sales growth is the suitable indicator in determining the competitiveness of the company.
format Thesis
author Abu Bakar, Zety Shereen
author_facet Abu Bakar, Zety Shereen
author_sort Abu Bakar, Zety Shereen
title Marketing Strategy For Sme Competitiveness: The Case Of Husmat Utara Enterprise, Malaysia
title_short Marketing Strategy For Sme Competitiveness: The Case Of Husmat Utara Enterprise, Malaysia
title_full Marketing Strategy For Sme Competitiveness: The Case Of Husmat Utara Enterprise, Malaysia
title_fullStr Marketing Strategy For Sme Competitiveness: The Case Of Husmat Utara Enterprise, Malaysia
title_full_unstemmed Marketing Strategy For Sme Competitiveness: The Case Of Husmat Utara Enterprise, Malaysia
title_sort marketing strategy for sme competitiveness: the case of husmat utara enterprise, malaysia
publishDate 2015
url http://eprints.usm.my/30162/
_version_ 1643707097142001664
score 13.18916

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