Attitudes Of Muslims Toward Participation In Cash Waqf: Antecedents And Consequences
Waqf is an act of holding certain property and preserving it for the confined benefit of certain philanthropy that disallows any use or disposition of it outside the specific objective. The Malaysian National Fatwa Council has decided that cash waqf is allowed in Islam. This research aims to inve...
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Main Authors: | , , |
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Format: | Conference Paper |
Language: | en_US |
Published: |
Universiti Sains Islam Malaysia
2016
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Subjects: | |
Online Access: | http://ddms.usim.edu.my/handle/123456789/9861 |
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Summary: | Waqf is an act of holding certain property and preserving it for the confined benefit of certain
philanthropy that disallows any use or disposition of it outside the specific objective. The
Malaysian National Fatwa Council has decided that cash waqf is allowed in Islam. This
research aims to investigate Muslim consumer attitude towards participation in cash waqf and
implications on their attitude towards participation in cash waqf. This paper reviews
literature related to consumer attitude towards participation in cash waqf with the aim to
empirically test conceptual model of antecedents and consequences of consumer attitude
towards participation in cash waqf. Based on the literature, it is proposed that consumer
attitude towards participation in cash waqf is influenced by consumer trust, perceived risk,
product knowledge and reference group. Consumer attitude will then lead to consumer
intention to participate in cash waqf. This research intends to make contribution to both
theory and practice of marketing by providing marketing implications concerning the
targeting of cash waqf customers. |
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