Kajian Kes
This technical report contains cases, namely "ETCS : Touch 'n Go"; "The Roaring Tiger: Relocating Zoo Negara"; and "Usahawan Francais : Antara Mimpi dan Realiti". The case "ETCS: Touch 'n Go" presented an issue relating to the implementation of the...
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Main Authors: | , , , , , , |
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Format: | Research Report |
Language: | English |
Published: |
Kolej Universiti Islam Malaysia
2015
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Subjects: | |
Online Access: | http://ddms.usim.edu.my/handle/123456789/7861 |
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Summary: | This technical report contains cases, namely "ETCS : Touch 'n Go"; "The Roaring
Tiger: Relocating Zoo Negara"; and "Usahawan Francais : Antara Mimpi dan Realiti".
The case "ETCS: Touch 'n Go" presented an issue relating to the implementation of the
government policy on the single electronic toll collection system (ETCS). "The Roaring
Tiger: Relocating Zoo Negara" looked at the factors surrounding the discussions to
relocate Zoo Negara. While "Usahawan Francais: Antara Mimpi dan Realiti" looked at
the challenges facing a small business from a franchisee's perspective. The cases have
valuable learning points and together with teaching guides, they could be useful for
teaching-learning purposes. However, it must be noted that the cases are written as case
research exercises and they are not meant to evaluate good or bad management practices.
Any use of the cases and reference to them must be accompanied with written permission
of the author(s) concerned. |
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