Spicy business of Saudagar Rasa and its heritage gourmet
This case study presents a food manufacturer, Noraz Berkat Trading (NBT), one of the food manufacturing SMEs in Malaysia which is involved in producing spice-based premixes and seasonings of authentic Malaysian heritage cuisines. A development life cycle and SWOT analysis are the focal points illust...
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| Format: | Article |
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I I U M Press
2021
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| Online Access: | http://psasir.upm.edu.my/id/eprint/95133/ https://journals.iium.edu.my/ijcsm/index.php/jcsm/article/view/124 |
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