Perceptions of forested watershed protection initiatives in highland tourism area: the case of Cameron Highlands

• Main Authors: Empidi, Arlixcya Vinnisa, Emang, Diana
• Format: Conference or Workshop Item
• Language: English
• Published: Faculty of Agriculture and Food Sciences, Universiti Putra Malaysia Bintulu Sarawak Campus 2019
• Online Access: http://psasir.upm.edu.my/id/eprint/76493/1/ICOSSH2019-24.pdf; http://psasir.upm.edu.my/id/eprint/76493/; http://spel3.upm.edu.my/max/dokumen/ICSSH2019_e_proceeding_ICOSSH_2019_UPMKB_(with_eISBN).pdf

The theory of planned behaviour (TPB) is applied in the context of forested watershed protection initiatives in highland tourism area of Cameron Highlands. Public’ perceptions on protection initiatives, i.e the management of fertilisers and pesticides in agricultural activity, voluntarily engagement...