The effect of sourcing strategies on the relationship between competitive strategy and firm performance

The paper presents a study which seeks to add to the body of knowledge that relates Porter’s generic strategies, and sourcing strategies to organizational performance in the context of Malaysia manufacturing industry. Using mail survey, the study first identified the natural taxonomy of two strateg...

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Bibliographic Details
Main Authors: Abdullah, Haim Hilman, Mohamed, Zainal Abidin, Othman, Rozhan, Uli, Jegak
Format: Article
Published: World Business Institute 2009
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