Identifying motivation factors of the participation of local community in tourism industry in National Park, Pahang, Malaysia

• Main Authors: Hassan Zaki, Pakhriazad, Awang, Khairil Wahidin, Ismail, Mohd Hasmadi, M. R., Noorhayati
• Format: Conference or Workshop Item
• Language: English
• Published: 2015
• Online Access: http://psasir.upm.edu.my/id/eprint/52743/1/Identifying%20motivation%20factors%20of%20the%20participation%20of%20local%20community%20in%20tourism%20industry%20in%20National%20Park%2C%20Pahang%2C%20Malaysia%20.pdf; http://psasir.upm.edu.my/id/eprint/52743/

This study attempt to identify and elaborate a motivation factors influence participation of local community in tourism industry in Kuala Tahan National Park, Pahang, Malaysia. Using random stratified sampling techniques, a total of 400 respondents were selected from seven villages in Kuala Tahan Na...