Challenges faced by micro, small, and medium lodgings in Kelantan, Malaysia
The primary objective of this study is to identify the unique business characteristics of micro, small and medium (MSM) enterprises as well as to address issues and challenges faced by these enterprises in the hospitality and tourism business. This exploratory study employed semistructure face-to-...
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Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Faculty of Economics and Management, Universiti Putra Malaysia
2012
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Online Access: | http://psasir.upm.edu.my/id/eprint/39489/1/39489.pdf http://psasir.upm.edu.my/id/eprint/39489/ http://econ.upm.edu.my/ijem/vol6_no1.htm |
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