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The position of the media as a tool of communication and education on severe weather in Malaysia

Information by the media in advance of severe weather occurrences can prepare the public to respond properly during an emergency situation. At the same time, the media should work as a channel to communicate and promote proper public response to severe weather threats. The objective of this study is...

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Main Authors: Abu Bakar, Elistina, Mat Said, Aini, Ab Kadir, Mohd Zainal Abidin, Gomes, Chandima, Keul, Alexander G.
Format: Conference or Workshop Item
Language:English
Published: IEEE 2014
Online Access:http://psasir.upm.edu.my/id/eprint/38466/1/The%20position%20of%20the%20media%20as%20a%20tool%20of%20communication%20and%20education%20on%20severe%20weather%20in%20Malaysia.pdf
http://psasir.upm.edu.my/id/eprint/38466/
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spelling my.upm.eprints.384662019-11-20T08:14:28Z http://psasir.upm.edu.my/id/eprint/38466/ The position of the media as a tool of communication and education on severe weather in Malaysia Abu Bakar, Elistina Mat Said, Aini Ab Kadir, Mohd Zainal Abidin Gomes, Chandima Keul, Alexander G. Information by the media in advance of severe weather occurrences can prepare the public to respond properly during an emergency situation. At the same time, the media should work as a channel to communicate and promote proper public response to severe weather threats. The objective of this study is to examine the position of the media as a tool of communication and education on severe weather in Malaysia. Results indicate that the present role of the media in Malaysia is still insufficient in communicating and educating the public on severe weather. IEEE 2014 Conference or Workshop Item PeerReviewed text en http://psasir.upm.edu.my/id/eprint/38466/1/The%20position%20of%20the%20media%20as%20a%20tool%20of%20communication%20and%20education%20on%20severe%20weather%20in%20Malaysia.pdf Abu Bakar, Elistina and Mat Said, Aini and Ab Kadir, Mohd Zainal Abidin and Gomes, Chandima and Keul, Alexander G. (2014) The position of the media as a tool of communication and education on severe weather in Malaysia. In: 2014 International Conference on Lightning Protection (ICLP), 11-18 Oct. 2014, Shanghai, China. (pp. 1114-1117). 10.1109/ICLP.2014.6973291
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
description Information by the media in advance of severe weather occurrences can prepare the public to respond properly during an emergency situation. At the same time, the media should work as a channel to communicate and promote proper public response to severe weather threats. The objective of this study is to examine the position of the media as a tool of communication and education on severe weather in Malaysia. Results indicate that the present role of the media in Malaysia is still insufficient in communicating and educating the public on severe weather.
format Conference or Workshop Item
author Abu Bakar, Elistina
Mat Said, Aini
Ab Kadir, Mohd Zainal Abidin
Gomes, Chandima
Keul, Alexander G.
spellingShingle Abu Bakar, Elistina
Mat Said, Aini
Ab Kadir, Mohd Zainal Abidin
Gomes, Chandima
Keul, Alexander G.
The position of the media as a tool of communication and education on severe weather in Malaysia
author_facet Abu Bakar, Elistina
Mat Said, Aini
Ab Kadir, Mohd Zainal Abidin
Gomes, Chandima
Keul, Alexander G.
author_sort Abu Bakar, Elistina
title The position of the media as a tool of communication and education on severe weather in Malaysia
title_short The position of the media as a tool of communication and education on severe weather in Malaysia
title_full The position of the media as a tool of communication and education on severe weather in Malaysia
title_fullStr The position of the media as a tool of communication and education on severe weather in Malaysia
title_full_unstemmed The position of the media as a tool of communication and education on severe weather in Malaysia
title_sort position of the media as a tool of communication and education on severe weather in malaysia
publisher IEEE
publishDate 2014
url http://psasir.upm.edu.my/id/eprint/38466/1/The%20position%20of%20the%20media%20as%20a%20tool%20of%20communication%20and%20education%20on%20severe%20weather%20in%20Malaysia.pdf
http://psasir.upm.edu.my/id/eprint/38466/
_version_ 1651869050241810432
score 13.18916

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