Decision-making determinants in working women's clothes purchasing - Malaysia evidence

• Main Authors: Nezakati, Hossein, Chin, Sock Khim, Asgari, Omid
• Format: Article
• Language: English
• Published: International Association of Computer Science and Information Technology 2011
• Online Access: http://psasir.upm.edu.my/id/eprint/22786/1/Decision-making%20determinants%20in%20working%20women%27s%20.pdf; http://psasir.upm.edu.my/id/eprint/22786/

Nowadays so many researches about the decision-making models of consumer behavior are done,however these kinds of researches does not specify determinants of decision-making in the purchased of consumers. Since consumer’s attitude may reduce their purchase or increase it,consideration of determinant...