Why employees continue to use O2O food delivery services? Moderating role of sedentary behavior
Since the COVID-19 pandemic, online-to-offline food delivery service (O2OFDS) has become increasingly popular around the world. Employees constitute a major user segment of O2OFDS but are seldom studied from the perspective of consumer behavior. Digitalization has changed the way people work and liv...
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| Main Authors: | , |
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| Format: | Article |
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Elsevier Ltd
2024
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| Online Access: | http://psasir.upm.edu.my/id/eprint/105822/ https://www.sciencedirect.com/science/article/pii/S0969698923003600 |
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