Perceived Risk of Users� Intention to Use Cryptocurrency in Malaysia: A Multi-analytic Approach
Cryptocurrency, as the primary successful implementation of blockchain technology, has revolutionized the financial industry. These decentralized digital currencies operate without a central authority, enabling users to conduct independent and efficient transactions for goods and services. By levera...
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2024
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my.uniten.dspace-344792024-10-14T11:20:04Z Perceived Risk of Users� Intention to Use Cryptocurrency in Malaysia: A Multi-analytic Approach Al-amri R. Al-shami S. Alkawsi G. 57224896623 57422582100 57191982354 Adoption ANN Cryptocurrency Intention Malaysia Perceived risk UTAUT Cryptocurrency, as the primary successful implementation of blockchain technology, has revolutionized the financial industry. These decentralized digital currencies operate without a central authority, enabling users to conduct independent and efficient transactions for goods and services. By leveraging blockchain platforms, cryptocurrencies confirm the security and legitimacy of these transactions while keeping fees low. Despite its potential, the global acceptance of cryptocurrencies, including Malaysia, has not reached desired levels. This can be attributed to consumer concerns regarding perceived ease of use, perceived usefulness, social influence, and perceived risk. Considering these factors, this research aims to investigate the users� perceptions of accepting cryptocurrency applications from a risk perspective. The research utilises the Unified Theory of Acceptance and Use of Technology (UTAUT) and the Perceived Risk Theory to establish and evaluate various hypotheses. The study involved a sample size of 496 individuals. The proposed model is validated via Structural Equation Modelling (SEM), and the data is utilised as inputs for an Artificial Neural Network (ANN) model to predict perceived risk factors. The outcomes show that Performance Expectancy, Effort Expectancy, Social Influence, Financial Risk, and Psychological Risk significantly influence the users� behavioral intention to use cryptocurrency in Malaysia from a risk perspective. � The Author(s), under exclusive license to Springer Nature Switzerland AG 2023. Final 2024-10-14T03:20:04Z 2024-10-14T03:20:04Z 2023 Book chapter 10.1007/978-3-031-48397-4_13 2-s2.0-85180836065 https://www.scopus.com/inward/record.uri?eid=2-s2.0-85180836065&doi=10.1007%2f978-3-031-48397-4_13&partnerID=40&md5=39bbf85516c2adb36acd1fea3f7cfd4b https://irepository.uniten.edu.my/handle/123456789/34479 1128 245 272 Springer Science and Business Media Deutschland GmbH Scopus |
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Adoption ANN Cryptocurrency Intention Malaysia Perceived risk UTAUT Al-amri R. Al-shami S. Alkawsi G. Perceived Risk of Users� Intention to Use Cryptocurrency in Malaysia: A Multi-analytic Approach |
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Cryptocurrency, as the primary successful implementation of blockchain technology, has revolutionized the financial industry. These decentralized digital currencies operate without a central authority, enabling users to conduct independent and efficient transactions for goods and services. By leveraging blockchain platforms, cryptocurrencies confirm the security and legitimacy of these transactions while keeping fees low. Despite its potential, the global acceptance of cryptocurrencies, including Malaysia, has not reached desired levels. This can be attributed to consumer concerns regarding perceived ease of use, perceived usefulness, social influence, and perceived risk. Considering these factors, this research aims to investigate the users� perceptions of accepting cryptocurrency applications from a risk perspective. The research utilises the Unified Theory of Acceptance and Use of Technology (UTAUT) and the Perceived Risk Theory to establish and evaluate various hypotheses. The study involved a sample size of 496 individuals. The proposed model is validated via Structural Equation Modelling (SEM), and the data is utilised as inputs for an Artificial Neural Network (ANN) model to predict perceived risk factors. The outcomes show that Performance Expectancy, Effort Expectancy, Social Influence, Financial Risk, and Psychological Risk significantly influence the users� behavioral intention to use cryptocurrency in Malaysia from a risk perspective. � The Author(s), under exclusive license to Springer Nature Switzerland AG 2023. |
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57224896623 |
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57224896623 Al-amri R. Al-shami S. Alkawsi G. |
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Book chapter |
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Al-amri R. Al-shami S. Alkawsi G. |
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Al-amri R. |
title |
Perceived Risk of Users� Intention to Use Cryptocurrency in Malaysia: A Multi-analytic Approach |
title_short |
Perceived Risk of Users� Intention to Use Cryptocurrency in Malaysia: A Multi-analytic Approach |
title_full |
Perceived Risk of Users� Intention to Use Cryptocurrency in Malaysia: A Multi-analytic Approach |
title_fullStr |
Perceived Risk of Users� Intention to Use Cryptocurrency in Malaysia: A Multi-analytic Approach |
title_full_unstemmed |
Perceived Risk of Users� Intention to Use Cryptocurrency in Malaysia: A Multi-analytic Approach |
title_sort |
perceived risk of users� intention to use cryptocurrency in malaysia: a multi-analytic approach |
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Springer Science and Business Media Deutschland GmbH |
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2024 |
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1814060099336929280 |
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13.209306 |