Technological entrepreneurship: technology-driven vs market-driven innovation.
This comprehensive book responds to the growing demand to study entrepreneurship as a key driver of innovation and competitive advantage. Challenging the existing idea that technological entrepreneurship exists predominantly in SMEs and as a result of market demands, the author argues that a commitm...
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| Format: | Book |
| Language: | English |
| Published: |
Palgrave Macmillan
2020
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| Subjects: | |
| Online Access: | http://dspace.uniten.edu.my/jspui/handle/123456789/18168 |
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