Efforts in Promoting the Cultural Event “Pesta Damas” in Kinabatangan, Sabah

• Main Authors: Abdul Karim, Kiflee, Muhammad Dannial, Abdul Mutalib, Siti Audadi Maradhia, Amir, Lau, Ai Kee, Shaik Azahar, Shaik Hussain
• Format: Article
• Language: English
• Published: 2023
• Subjects: NX Arts in general
• Online Access: http://ir.unimas.my/id/eprint/42431/1/Efforts%20in%20Promoting%20the%20Cultural.pdf; http://ir.unimas.my/id/eprint/42431/; https://journalajl2c.com/index.php/AJL2C/article/view/143

This research focuses on the efforts in promoting the cultural event Pesta Damas in Kinabatangan, Sabah. Pesta Damas was an annual event held and organised by the Sabah Association of Bangsa Sungai (SABAS). An effort to promote this cultural event is needed to be done holistically. The associatio...