Unconscious Human Behaviour in Product Design : Designers ’ Perception , Analysis , and Reflection
The purpose of this paper is to evaluate a new perimeter of design thinking with respect to the value of unconscious human behaviour, as well as the direction for the development of innovative product design. In this study, Verbal Protocol Analysis (VPA) is used as a method to bring out into the ope...
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| Main Authors: | , |
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| Format: | Proceeding |
| Language: | English |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/38721/3/UNCONSCIOUS%20-%20Copy.pdf http://ir.unimas.my/id/eprint/38721/ |
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