The Relationship Between Patron Satisfaction And Usher's Service Quality In Theatre
The study is aimed to determine whether usher's service quality based on the five dimensions of the SERVQUAL model is relevant towards patron satisfaction. The dimensions of the model are including tangibility, reliability, responsiveness, assurance and empathy. Besides, the study examines t...
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| Format: | Final Year Project Report |
| Language: | English English |
| Published: |
Universiti Malaysia Sarawak (UNIMAS)
2016
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| Online Access: | http://ir.unimas.my/id/eprint/36501/1/Too%20Mei%20%2824%20pgs%29.pdf http://ir.unimas.my/id/eprint/36501/5/Too%20Mei%20%28fulltext%29.pdf http://ir.unimas.my/id/eprint/36501/ |
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