Measuring the Usability of a Smartphone Delivered Museum Guide
Smartphones are increasingly being deployed by museums and other cultural spaces to provide guides for visitors, replacing dedicated audioguides or docents. This paper describes a study investigating a scale to measure the usability of a multimedia smartphone guide for a museum, the Multimedia Gui...
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Main Authors: | , , |
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Format: | Proceeding |
Language: | English |
Published: |
2013
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Subjects: | |
Online Access: | http://ir.unimas.my/id/eprint/3369/1/Measuring%20the%20usability%20of%20a%20smartphone.pdf http://ir.unimas.my/id/eprint/3369/ |
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Summary: | Smartphones are increasingly being deployed by museums and other cultural spaces to provide guides for visitors, replacing
dedicated audioguides or docents. This paper describes a study investigating a scale to measure the usability of a multimedia
smartphone guide for a museum, the Multimedia Guide Scale (MMGS). Two different types of museum guide were compared: a
free choice tour (FC-tour) and guided tour (G-tour). Result shows that there was a significant difference in scores on the MMGS
between the two tours, between the three components of the MMGS (Quality of Interaction; Learnability and Control; General
Usability) and a significant interaction between the two variables (factors and the guides). The mean scores were higher for the
G-tour on the General Usability component and particularly on the Quality of Interaction component, whereas for the
Learnability and Control component, scores were higher for the FC-tour Guide. The implications of these findings and the use of
the MMGS are discussed. |
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