Information Guidebook For Hoppers

Nowadays, the number of cafés is increasing in Malaysia and mostly located in Kuala Lumpur. The café information in the social media is limited and unable to represent the overall quality of the café. Besides, the information of the cafe are low reliability and some of the comments of the cafes are...

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Bibliographic Details
Main Author: Ma, Lai Man
Format: Final Year Project Report
Language:English
English
Published: Universiti Malaysia Sarawak (UNIMAS) 2016
Subjects:
Online Access:http://ir.unimas.my/id/eprint/23378/1/INFORMATION%20GUIDEBOOK%20FOR%20HOPPERS%2024pgs.pdf
http://ir.unimas.my/id/eprint/23378/4/INFORMATION%20GUIDEBOOK%20FOR%20HOPPERS%20FT.pdf
http://ir.unimas.my/id/eprint/23378/
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Summary:Nowadays, the number of cafés is increasing in Malaysia and mostly located in Kuala Lumpur. The café information in the social media is limited and unable to represent the overall quality of the café. Besides, the information of the cafe are low reliability and some of the comments of the cafes are not really creditworthiness because different preferences on the characteristic of the café. Therefore, this research aims to produce an information guidebook for Café in Kuala Lumpur in order to help café hoppers and tourists in getting the information easily. The method used in this research is qualitative research which are the semi-structured interview, observation, and visual analysis. Findings from research has found that the most attractive thing for café guidebook is the photography of the café’s environment and food photography. This guidebook suitable for domestic and international tourists who are unfamiliar with café location in Kuala Lumpur.