Determination of Destination Competitiveness: A Qualitative Analysis on Malaysiain Convention Torist

• Main Authors: Hamrila, Abdul Latip, Lim, Suzie S.Y., Ahmad Hajazi, Mohd Uzairi
• Format: Article
• Language: English
• Published: ATRA 2017
• Subjects: HD Industries. Land use. Labor; HD28 Management. Industrial Management
• Online Access: http://ir.unimas.my/id/eprint/18114/1/Hamrila-1.pdf; http://ir.unimas.my/id/eprint/18114/; http://www.atrasecretariat.com/atrc2017proceedings

Despite extensive empirical research linking organizational capability and competitiveness in the context of manufacturing companies, little attention has focused on the service sector, particularly the convention tourism sector. Convention tourism represents a growing and most desirable segment...