Shopping guarantee and customer e-loyalty: a case study of the Shopee guarantee

• Main Authors: Suhaila, Abdul Hanan, Iffah Masita, Anessa Raihana, Kamsul, Aina Najihah, Aidil
• Other Authors: [e-mail]
• Format: Article
• Language: English
• Published: School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP) 2022
• Subjects: Customer loyalty; E-service quality; E-recovery; Online shopping; Shopping guarantee
• Online Access: http://dspace.unimap.edu.my:80/xmlui/handle/123456789/75782

Link to publisher's homepage at https://ijbt.unimap.edu.my