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The Influences of Effectiveness, Competitive Advantages and Market Accessibility on SME Performance in Malaysia

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Main Authors: Razleena, Razali, Ummi Naiemah, Saraih, Mohd Shahidan, Shaari, Mohd Juraij, Abd Rani, Aidanazima, Abashah
Other Authors: razleena@unimap.edu.my
Format: Article
Language:English
Published: EDP Sciences 2020
Subjects:
Effectiveness
Market accessibility
Online business
SME performance
Online Access:http://dspace.unimap.edu.my:80/xmlui/handle/123456789/69056
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spelling my.unimap-690562020-12-21T03:58:50Z The Influences of Effectiveness, Competitive Advantages and Market Accessibility on SME Performance in Malaysia Razleena, Razali Ummi Naiemah, Saraih Mohd Shahidan, Shaari Mohd Juraij, Abd Rani Aidanazima, Abashah razleena@unimap.edu.my Effectiveness Market accessibility Online business SME performance Link to puiblisher's homepage at https://www.matec-conferences.org/ The advent of online business has changed the pattern of doing business recently. This circumstance puts more pressure on SMEs to sustain their position in the fiercely competitive market. Unlike multinational companies, SMEs have several inevitable weaknesses in terms of planning strategy, technology exposure as well as resources that serve as a stumbling block to their better and competitive performance. Thus, online business appears to be a new medium to enhance the performance. Therefore, this study aims to investigate the influences of effectiveness, competitive advantage and market accessibility on SME performance in Malaysia. This study uses cross sectional study which focuses on SMEs that are engaged in online businesses. 200 questionnaires were distributed particularly to SMEs in food and beverages (F&B); apparel and textile (A&T); and health and cosmetic (H&C) industries in Malaysia. Results indicate that market accessibility is the only variable which has an influence on entrepreneurs in online businesses within SMEs performance (β=.48, p<.01). This study can shed light on SME performance to the government. For example policy makers can enhance programs and initiatives in the SMEs Master Plan for the year 2012-2020. This study also helps the SMEs avail themselves of the online business opportunity in enhancing their performance. Therefore, the implication of market accessibility in influencing SME performance is discussed in this study. 2020-12-21T03:58:50Z 2020-12-21T03:58:50Z 2018 Article MATEC Web of Conferences, vol.150, 2018, 5 pages 2261-236X (online) http://dspace.unimap.edu.my:80/xmlui/handle/123456789/69056 https://doi.org/10.1051/matecconf/201815005023 en Malaysia Technical Universities Conference on Engineering and Technology (MUCET 2017); EDP Sciences
institution Universiti Malaysia Perlis
building UniMAP Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Perlis
content_source UniMAP Library Digital Repository
url_provider http://dspace.unimap.edu.my/
language English
topic Effectiveness
Market accessibility
Online business
SME performance
spellingShingle Effectiveness
Market accessibility
Online business
SME performance
Razleena, Razali
Ummi Naiemah, Saraih
Mohd Shahidan, Shaari
Mohd Juraij, Abd Rani
Aidanazima, Abashah
The Influences of Effectiveness, Competitive Advantages and Market Accessibility on SME Performance in Malaysia
description Link to puiblisher's homepage at https://www.matec-conferences.org/
author2 razleena@unimap.edu.my
author_facet razleena@unimap.edu.my
Razleena, Razali
Ummi Naiemah, Saraih
Mohd Shahidan, Shaari
Mohd Juraij, Abd Rani
Aidanazima, Abashah
format Article
author Razleena, Razali
Ummi Naiemah, Saraih
Mohd Shahidan, Shaari
Mohd Juraij, Abd Rani
Aidanazima, Abashah
author_sort Razleena, Razali
title The Influences of Effectiveness, Competitive Advantages and Market Accessibility on SME Performance in Malaysia
title_short The Influences of Effectiveness, Competitive Advantages and Market Accessibility on SME Performance in Malaysia
title_full The Influences of Effectiveness, Competitive Advantages and Market Accessibility on SME Performance in Malaysia
title_fullStr The Influences of Effectiveness, Competitive Advantages and Market Accessibility on SME Performance in Malaysia
title_full_unstemmed The Influences of Effectiveness, Competitive Advantages and Market Accessibility on SME Performance in Malaysia
title_sort influences of effectiveness, competitive advantages and market accessibility on sme performance in malaysia
publisher EDP Sciences
publishDate 2020
url http://dspace.unimap.edu.my:80/xmlui/handle/123456789/69056
_version_ 1698698549899821056
score 13.214268

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