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Entrepreneurial awareness, access to finance, market orientation, viable business plan and performance of telecommunication SMEs

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Bibliographic Details
Main Authors: Buba Musa, Pulka, Bamanga, Umar, Yakubu, Salisu, Khairunnisak, Ahmad Shakir
Other Authors: bubapulka@unimaid.edu.ng
Format: Article
Language:English
Published: School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP) 2020
Subjects:
Entrepreneurial awareness
Access to finance
Market orientation
Viable business plan
SMEs performance
Telecommunication SMEs
Online Access:http://dspace.unimap.edu.my:80/xmlui/handle/123456789/67079
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spelling my.unimap-670792020-09-09T00:37:34Z Entrepreneurial awareness, access to finance, market orientation, viable business plan and performance of telecommunication SMEs Buba Musa, Pulka Bamanga, Umar Yakubu, Salisu Khairunnisak, Ahmad Shakir bubapulka@unimaid.edu.ng Entrepreneurial awareness Access to finance Market orientation Viable business plan SMEs performance Telecommunication SMEs Link to publisher's homepage at https://ijbt.unimap.edu.my The study examined the moderating role of entrepreneurial awareness on the link between access to finance, market orientation, viable business plan and SMEs performance in the telecommunication SMEs in Nigeria. The study was conducted using data collected from telecommunication SMEs operating in Maiduguri and Yola using a structured questionnaire. In the absence of officially registered telecommunication SMEs in the study area, the convenient sampling technique was used in identifying 418 telecommunication SMEs. Simple random sampling method was used to select the SMEs that participated in the study. The data collected were analysed using SPSS 24 and Smart-PLS 3.0. The results revealed that entrepreneurial awareness, market orientation and access to finance are significantly related to SMEs performance, while there is an insignificant relationship between viable business plan and SMEs performance. Similarly, there is a significant moderating effect of entrepreneurial awareness on the relationship between viable business plan and SMEs performance. Surprisingly, entrepreneurial awareness did not moderate the relationship between market orientation, access to finance and SMEs performance. It is therefore recommended that telecommunication SMEs should pay more attention to the access to finance, market orientation and viable business 2020-09-09T00:37:34Z 2020-09-09T00:37:34Z 2020-06 Article International Journal of Business and Technopreneurship, vol.10(2), 2020, pages 229-256. 2231-7090 (printed) 2232-1543 (online) http://dspace.unimap.edu.my:80/xmlui/handle/123456789/67079 https://ijbt.unimap.edu.my en School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP)
institution Universiti Malaysia Perlis
building UniMAP Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Perlis
content_source UniMAP Library Digital Repository
url_provider http://dspace.unimap.edu.my/
language English
topic Entrepreneurial awareness
Access to finance
Market orientation
Viable business plan
SMEs performance
Telecommunication SMEs
spellingShingle Entrepreneurial awareness
Access to finance
Market orientation
Viable business plan
SMEs performance
Telecommunication SMEs
Buba Musa, Pulka
Bamanga, Umar
Yakubu, Salisu
Khairunnisak, Ahmad Shakir
Entrepreneurial awareness, access to finance, market orientation, viable business plan and performance of telecommunication SMEs
description Link to publisher's homepage at https://ijbt.unimap.edu.my
author2 bubapulka@unimaid.edu.ng
author_facet bubapulka@unimaid.edu.ng
Buba Musa, Pulka
Bamanga, Umar
Yakubu, Salisu
Khairunnisak, Ahmad Shakir
format Article
author Buba Musa, Pulka
Bamanga, Umar
Yakubu, Salisu
Khairunnisak, Ahmad Shakir
author_sort Buba Musa, Pulka
title Entrepreneurial awareness, access to finance, market orientation, viable business plan and performance of telecommunication SMEs
title_short Entrepreneurial awareness, access to finance, market orientation, viable business plan and performance of telecommunication SMEs
title_full Entrepreneurial awareness, access to finance, market orientation, viable business plan and performance of telecommunication SMEs
title_fullStr Entrepreneurial awareness, access to finance, market orientation, viable business plan and performance of telecommunication SMEs
title_full_unstemmed Entrepreneurial awareness, access to finance, market orientation, viable business plan and performance of telecommunication SMEs
title_sort entrepreneurial awareness, access to finance, market orientation, viable business plan and performance of telecommunication smes
publisher School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP)
publishDate 2020
url http://dspace.unimap.edu.my:80/xmlui/handle/123456789/67079
_version_ 1678594077976690688
score 13.214268

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