Application of the Psychological Continuum Model to Understand Customers’ Involvement and Satisfaction in a Fitness Center

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Main Authors: Joseph, Jacklyn, Aminuddin, Yusof, Soh, Kim Geok
Other Authors: amin@upm.edu.my
Format: Article
Language:English
Published: Kementerian Pendidikan Tinggi (KPT), Malaysia 2018
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Online Access:http://dspace.unimap.edu.my:80/xmlui/handle/123456789/52110
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spelling my.unimap-521102018-03-10T07:03:27Z Application of the Psychological Continuum Model to Understand Customers’ Involvement and Satisfaction in a Fitness Center Joseph, Jacklyn Aminuddin, Yusof Soh, Kim Geok amin@upm.edu.my Service Quality Sport Involvement Psychological Connection Link to publisher's homepage at http://www.mohejournal.com/index.php/mohe This research examined how customers’ perceptions of service quality influence the degree of their involvement and psychological connection to a sport activity at a fitness center by applying the Psychological Continuum Model (PCM). Research instruments consisted of the PCM and SERVQUAL and administered to customers at a fitness centre in Malaysia (n = 248). In terms of sport involvement, the results showed most subjects are in the level of attachment. Results showed all dimensions of service quality have negative mean scores which mean customers are dissatisfied will all aspects of service quality at the fitness centre. A one-way ANOVA showed differences in satisfaction with service quality based on the PCM level of involvement for tangible, reliability, responsiveness, and empathy dimensions of service quality. Customers at the higher level of involvement (allegiance) reported less dissatisfaction with the tangible, responsiveness, empathy, and reliability dimensions of service quality compared with those at the awareness level. 2018-03-10T07:03:27Z 2018-03-10T07:03:27Z 2017 Article Movement, Health & Exercise (MoHE), vol.6(2), 2017, pages 53-60 2231-9409 (Print) 2289-9510 (Online) http://dspace.unimap.edu.my:80/xmlui/handle/123456789/52110 en Kementerian Pendidikan Tinggi (KPT), Malaysia
institution Universiti Malaysia Perlis
building UniMAP Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Perlis
content_source UniMAP Library Digital Repository
url_provider http://dspace.unimap.edu.my/
language English
topic Service Quality
Sport Involvement
Psychological Connection
spellingShingle Service Quality
Sport Involvement
Psychological Connection
Joseph, Jacklyn
Aminuddin, Yusof
Soh, Kim Geok
Application of the Psychological Continuum Model to Understand Customers’ Involvement and Satisfaction in a Fitness Center
description Link to publisher's homepage at http://www.mohejournal.com/index.php/mohe
author2 amin@upm.edu.my
author_facet amin@upm.edu.my
Joseph, Jacklyn
Aminuddin, Yusof
Soh, Kim Geok
format Article
author Joseph, Jacklyn
Aminuddin, Yusof
Soh, Kim Geok
author_sort Joseph, Jacklyn
title Application of the Psychological Continuum Model to Understand Customers’ Involvement and Satisfaction in a Fitness Center
title_short Application of the Psychological Continuum Model to Understand Customers’ Involvement and Satisfaction in a Fitness Center
title_full Application of the Psychological Continuum Model to Understand Customers’ Involvement and Satisfaction in a Fitness Center
title_fullStr Application of the Psychological Continuum Model to Understand Customers’ Involvement and Satisfaction in a Fitness Center
title_full_unstemmed Application of the Psychological Continuum Model to Understand Customers’ Involvement and Satisfaction in a Fitness Center
title_sort application of the psychological continuum model to understand customers’ involvement and satisfaction in a fitness center
publisher Kementerian Pendidikan Tinggi (KPT), Malaysia
publishDate 2018
url http://dspace.unimap.edu.my:80/xmlui/handle/123456789/52110
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score 13.222552