Examining the adaptation strategy at the level of the business model (sase study: Iran’s food industry)

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Main Authors: Hadi, Bastam, Asghar Moshabaki, Esfahani, Asadollah, Kordnaeij, Adel, Azar
Other Authors: h.bastam@modares.ac.ir
Format: Article
Language:English
Published: School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP) 2015
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Online Access:http://dspace.unimap.edu.my:80/xmlui/handle/123456789/40683
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spelling my.unimap-406832016-07-21T02:07:28Z Examining the adaptation strategy at the level of the business model (sase study: Iran’s food industry) Hadi, Bastam Asghar Moshabaki, Esfahani Asadollah, Kordnaeij Adel, Azar h.bastam@modares.ac.ir Adaptation strategy Business model Interpretive structural modeling Partial least squares Link to publisher's homepage at http://ijbt.unimap.edu.my Given the changes in the global business environment and the internationalization of businesses, numerous companies have adopted the adaptability strategy to take the maximum benefit of opportunities available in the markets beyond their national borders. The purpose of the present study is to understand the development of the adaptability strategy beyond the product level or marketing mix. In this regard, adaptability is investigated in the business model. For this purpose, after a review of the related literature and administration of interviews; the constituent factors of this adaptive business model were reckoned by content analysis and then with regard to the impact of these factors on each other, the inter-relationships were obtained through interpretive structural modeling (ISM). Finally, the proposed model was measured using partial least squares (PLS). The results of the study indicated a good fitness for the adaptive business model. Furthermore, the proposed model showed that there are cause-effect relationships between business model components in which a change in one component brings about other changes in other dimensions. 2015-12-30T09:11:01Z 2015-12-30T09:11:01Z 2015-10 Article International Journal of Business and Technopreneurship, vol.5(3), 2015, pages 357-384 2231-7090 http://ijbt.unimap.edu.my http://dspace.unimap.edu.my:80/xmlui/handle/123456789/40683 en School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP)
institution Universiti Malaysia Perlis
building UniMAP Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Perlis
content_source UniMAP Library Digital Repository
url_provider http://dspace.unimap.edu.my/
language English
topic Adaptation strategy
Business model
Interpretive structural modeling
Partial least squares
spellingShingle Adaptation strategy
Business model
Interpretive structural modeling
Partial least squares
Hadi, Bastam
Asghar Moshabaki, Esfahani
Asadollah, Kordnaeij
Adel, Azar
Examining the adaptation strategy at the level of the business model (sase study: Iran’s food industry)
description Link to publisher's homepage at http://ijbt.unimap.edu.my
author2 h.bastam@modares.ac.ir
author_facet h.bastam@modares.ac.ir
Hadi, Bastam
Asghar Moshabaki, Esfahani
Asadollah, Kordnaeij
Adel, Azar
format Article
author Hadi, Bastam
Asghar Moshabaki, Esfahani
Asadollah, Kordnaeij
Adel, Azar
author_sort Hadi, Bastam
title Examining the adaptation strategy at the level of the business model (sase study: Iran’s food industry)
title_short Examining the adaptation strategy at the level of the business model (sase study: Iran’s food industry)
title_full Examining the adaptation strategy at the level of the business model (sase study: Iran’s food industry)
title_fullStr Examining the adaptation strategy at the level of the business model (sase study: Iran’s food industry)
title_full_unstemmed Examining the adaptation strategy at the level of the business model (sase study: Iran’s food industry)
title_sort examining the adaptation strategy at the level of the business model (sase study: iran’s food industry)
publisher School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP)
publishDate 2015
url http://dspace.unimap.edu.my:80/xmlui/handle/123456789/40683
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score 13.222552