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Corporate social responsibility (CSR) for global market access: a Malaysian case study on small and medium enterprises (SMEs)

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Main Authors: Tareq Bin Hossain, Chamhuri, Siwar, Mohd Fauzi, Mohd Jani, Abul Bashar, Bhuiyan
Format: Article
Language:English
Published: MAXWELL Science Publication 2014
Subjects:
Corporate social responsibility (CSR)
Small and medium enterprises (SMEs) and Malaysia
Benefits of CSR
Online Access:http://dspace.unimap.edu.my:80/dspace/handle/123456789/32966
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id my.unimap-32966
record_format dspace
spelling my.unimap-329662015-09-22T01:57:21Z Corporate social responsibility (CSR) for global market access: a Malaysian case study on small and medium enterprises (SMEs) Tareq Bin Hossain Chamhuri, Siwar Mohd Fauzi, Mohd Jani Abul Bashar, Bhuiyan Corporate social responsibility (CSR) Small and medium enterprises (SMEs) and Malaysia Benefits of CSR Link to publisher's homepage at http://maxwellsci.com The Corporate Social Responsibility (CSR) is a powerful tool or channel for ensuring greater market access and enables a better engagement in the global market. The study examines how Corporate Social Responsibility (CSR) is contributing to mass access of Small and Medium Enterprises (SMEs) in the global market. The study used cross section primary data from the level of executives of the corporations. Towards the achievement of its objectives this study uses descriptive statistical tools. The findings of the study revealed that practicing of CSR is playing pivotal role to pick up the brand image and reputation of the Malaysian SMEs to the customers in the global arena. 2014-03-21T07:07:19Z 2014-03-21T07:07:19Z 2013-01 Article Research Journal of Applied Sciences, Engineering and Technology, vol.5(1), 2013, pages 60-65 2040-7459 2040-7467 (online) http://dspace.unimap.edu.my:80/dspace/handle/123456789/32966 http://maxwellsci.com/print/rjaset/v5-60-65.pdf en MAXWELL Science Publication
institution Universiti Malaysia Perlis
building UniMAP Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Perlis
content_source UniMAP Library Digital Repository
url_provider http://dspace.unimap.edu.my/
language English
topic Corporate social responsibility (CSR)
Small and medium enterprises (SMEs) and Malaysia
Benefits of CSR
spellingShingle Corporate social responsibility (CSR)
Small and medium enterprises (SMEs) and Malaysia
Benefits of CSR
Tareq Bin Hossain
Chamhuri, Siwar
Mohd Fauzi, Mohd Jani
Abul Bashar, Bhuiyan
Corporate social responsibility (CSR) for global market access: a Malaysian case study on small and medium enterprises (SMEs)
description Link to publisher's homepage at http://maxwellsci.com
format Article
author Tareq Bin Hossain
Chamhuri, Siwar
Mohd Fauzi, Mohd Jani
Abul Bashar, Bhuiyan
author_facet Tareq Bin Hossain
Chamhuri, Siwar
Mohd Fauzi, Mohd Jani
Abul Bashar, Bhuiyan
author_sort Tareq Bin Hossain
title Corporate social responsibility (CSR) for global market access: a Malaysian case study on small and medium enterprises (SMEs)
title_short Corporate social responsibility (CSR) for global market access: a Malaysian case study on small and medium enterprises (SMEs)
title_full Corporate social responsibility (CSR) for global market access: a Malaysian case study on small and medium enterprises (SMEs)
title_fullStr Corporate social responsibility (CSR) for global market access: a Malaysian case study on small and medium enterprises (SMEs)
title_full_unstemmed Corporate social responsibility (CSR) for global market access: a Malaysian case study on small and medium enterprises (SMEs)
title_sort corporate social responsibility (csr) for global market access: a malaysian case study on small and medium enterprises (smes)
publisher MAXWELL Science Publication
publishDate 2014
url http://dspace.unimap.edu.my:80/dspace/handle/123456789/32966
_version_ 1643796926024384512
score 13.214268

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