The effect of market trends and customer relationship management for performance in microfinance institutions of developing countries

• Main Authors: Alabdan, Rusul Hisham, Zainuddin, Y.
• Format: Article
• Language: English; English
• Published: URBE 2022
• Subjects: HB Economic Theory; HG Finance
• Online Access: http://umpir.ump.edu.my/id/eprint/37514/1/The%20effect%20of%20market%20trends%20and%20customer%20relationship%20management%20.pdf; http://umpir.ump.edu.my/id/eprint/37514/7/The%20effect%20of%20market%20trends%20and%20Customer%20Relationship_FULL.pdf; http://umpir.ump.edu.my/id/eprint/37514/; https://www.provinciajournal.com/index.php/telematique/article/view/841

This study examined performance management in the context of microfinance institutions in low-income countries. First, it did a deep dive into the implications of performance management systems in low-income settings. Second, a review of the theoretical and conceptual frameworks of management system...