New tourism product forecasting - A study of different potential markets

Mushrooming of new tourism products in Malaysia and their shutdown in the short term are the sign of ineffective forecast. Besides, no new development in tourism products causes the decline of the number of visitors to the attractions. This study proposes an application of a grey Bass diffusion mode...

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Bibliographic Details
Main Authors: Noratikah, Abu, Sarah, Mohd Khaidi, Noryanti, Muhammad
Format: Conference or Workshop Item
Language:English
English
Published: AIP Publishing 2021
Subjects:
Online Access:http://umpir.ump.edu.my/id/eprint/32901/1/Matctech.pdf
http://umpir.ump.edu.my/id/eprint/32901/7/New%20tourism%20product%20forecasting%20-%20A%20study%20of%20different%20potential%20markets.pdf
http://umpir.ump.edu.my/id/eprint/32901/
https://doi.org/10.1063/5.0076065
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