Why does theory of inventive problem solving matter in Malaysian food and beverage industry?

Nowadays, the competition in the food and beverage industry has developed from a single food competition to comprehensive competition in all aspects: from the pursuit of high-quality products to the expansion of market share, to the promotion of the brand effect and to the new shape of pursuing the...

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Bibliographic Details
Main Authors: Zhengxiaoming, Aminaimu, Fernando, Yudi
Format: Conference or Workshop Item
Published: KnE Social Sciences 2019
Online Access:http://umpir.ump.edu.my/id/eprint/25574/13/Why%20Does%20Theory%20of%20Inventive%20Problem%20Solving.pdf
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