Legalising a proper framework towards practicability of Shariah Compliant Hotel : biting into hoteliers perspective

• Main Authors: Azizah Musa, Suhaila Abdul Kadir, Mazne Ibrahim, Norzaliha Jusoh, Siti Nurzahira Che Tahrim, Noormariana Mohd Din
• Format: Conference or Workshop Item
• Language: English
• Published: 2017
• Online Access: http://discol.umk.edu.my/id/eprint/9197/1/Conference%201.pdf; http://discol.umk.edu.my/id/eprint/9197/

Islam as a way of life is no doubt becomes a life’s principle of all Muslims. By this, the influence of Islamic principles extend to not only Muslim country’s administration, social and politics, but it also indirectly affect recreation and travel policy. Religion, thus influences the operationof the industry, tourism policy-making and destination setting and development. However, there were very limited research and discussion on the chances of developing Islamic principles hotel which is formally known as Shariah-compliant hotel, and what response it would be from the hotel industry players if the government is to formally implement it throughout the nations. In this paper, the aims of the discussion is to investigate on the readiness among hotel industry players on the setting up of Shariah compliant hotel and to relay the real situations of how the hoteliers see the prospect of this Islamic tourism industry in the near future. Using Malaysia as a case study, this paper illustrates the opportunities which arise in delivering of such concept of the so-called an Islamic hotel brands. This study embarks into a qualitative research methodology which involve the exploratory approach involving a semi structured and interview in depth with the direct person in touch with the hotel industry. Three reputable hotels were chosen to share their view namely De Palma Hotel, Tabung Haji Hotel and Perdana Hotel representing both west and east coast of Peninsular Malaysia.The findings of this research positively showed the hoteliers readiness towards this current highlighted idea and agreed with the future bright of this Islamic industry.