The optimization concept of service fulfillment measurement: a research on surgery care

• Main Authors: Nordin, Norshahrizan, Che Razak, Razli, Abdullah, Sharmini, Saraih, Ummi Naiemah, Marniati, Marniati, W. Muhamad Radzi, Wan Norsyafawati
• Format: Conference or Workshop Item
• Language: English
• Published: 2018
• Online Access: http://discol.umk.edu.my/id/eprint/8844/1/The%20Optimization%20Concept%20of%20Service%20Fulfillment%20Measurement_A%20Research%20on%20Surgery%20Care.pdf; http://discol.umk.edu.my/id/eprint/8844/; https://www.matec-conferences.org/articles/matecconf/pdf/2018/09/matecconf_mucet2018_05024.pdf

This paper presents an optimization concept of service fulfillment measurement. Service delivery is assumed free from constraint, while service fulfillment is expected to achieve by maximizing the customer preferences. As the constraints are considered, the customer preferences are developed in a fo...