Innovation, stategic orientation and performance of Malaysian manufacturing SMES : a review
The objective of this study is to review the empirical studies to identify the effect of strategic orientation on innovation and financial performance among Malaysian manufacturing SMEs. This review paper highlighted the significant of innovation and strategic orientation for superior performance of...
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| Main Authors: | , , , |
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| Format: | Book Section |
| Language: | English |
| Published: |
Faculty of Entrepreneurship and Business,UMK
2015
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| Online Access: | http://discol.umk.edu.my/id/eprint/8549/1/Conference%20Paper%204%20ISEB%202015.pdf http://discol.umk.edu.my/id/eprint/8549/ |
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