Customer Perceptions towards Zero Plastic

• Main Author: Nur Suwaibatul Aslamiah Kamarudin, .
• Format: Undergraduate Final Project Report
• Published: 2011
• Online Access: http://discol.umk.edu.my/id/eprint/5465/

Plastic bags are becoming a major environmental concern in many countries around the world. Plastic is ubiquitous and that makes it a huge problem for the health of both people and the planet. This study aims to examine factors which influence the customer perceptions towards zero plastic through th...