Consumer’s attitude towards counterfeit products among students in Universiti Malaysia Kelantan City Campus

This study is to investigate the customers’ attitude towards counterfeit goods among students in Universiti Malaysia Kelantan, City Campus. The nature of this research is researching which factors that influence the customer’s attitude towards counterfeit products among students in UMK City Campus....

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Bibliographic Details
Main Authors: Khidarshini Ravidaran, Muhammad Azam Raizal Shakroni, Muhammad Khalis Rafie, Muhamad Shahrin Muhamad Ali Hassan
Format: Undergraduate Final Project Report
Language:English
Published: 2019
Online Access:http://discol.umk.edu.my/id/eprint/4408/1/CONSUMER%E2%80%99S%20ATTITUDE%20TOWARDS%20COUNTERFEIT.pdf
http://discol.umk.edu.my/id/eprint/4408/
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