Factors influencing intention to use smart mobile apps Among local traveller in east coast

• Main Authors: Muhammad Faiz Akif Fairus, Muhammad Faiz Fitri Abdul Rahim, Muhammad Fakhri Norazman, Muhammad Fakhruddin Che Khalid
• Format: Undergraduate Final Project Report
• Language: English
• Published: 2022
• Online Access: http://discol.umk.edu.my/id/eprint/14034/1/T19.pdf; http://discol.umk.edu.my/id/eprint/14034/

The current study examined how social influence, performance expectancy, and price value influence intention to use mobile apps among east coast residents. This study focuses on the ease of use that leads to the intention to use smart mobile apps among consumers. Therefore, this research has used qu...