Motivational factors to consume organic food products among public university students’ in Kelantan

Previous research has shown that organic food products have gained attention amongconsumers. This research want to investigate the factors that influences motivation toconsume organic food products. The objective of this research is to examine therelationship between consumer attitude, price percept...

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Bibliographic Details
Main Authors: Afif Ahza Zainudin, Fatin Nor Nazira Che Seman, Noor Asilah Hussin, Noor Syamimi Zulkefli
Format: Undergraduate Final Project Report
Language:English
Published: 2023
Online Access:http://discol.umk.edu.my/id/eprint/13857/1/FINAL%20REPORT%20%28W4%29.pdf
http://discol.umk.edu.my/id/eprint/13857/
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