Examining factors that affect customer loyalty towards retail stores: a case study of Al-Ikhsan Sports
The objective of the case study is to provide an explanation of what elements can influence a customer's loyalty toward one of the companies that has been involved in the sportswear sector in the past. The Al-Ikhsan company is the subject of this case study. Al-Ikhsan is one of the businesses t...
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| Format: | MBA/DBA Final Project Report |
| Language: | English |
| Published: |
2023
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| Online Access: | http://discol.umk.edu.my/id/eprint/13680/1/Ahmad%20Zaim.pdf http://discol.umk.edu.my/id/eprint/13680/ |
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