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Factor influence the intention in buying organic food among students in Universiti Malaysia Kelantan.

The purpose of the research was to examine the factor influence purchasing behavior towards organic food among students in Universiti Malaysia Kelantan. In this study, quantitative approach was used and 367 respondents have been selected from Universiti Malaysia Kelantan students. The questionnaires...

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Main Author: An Nur Nabila Ismail.
Format: MBA/DBA Final Project Report
Language:English
Published: 2017
Online Access:http://discol.umk.edu.my/id/eprint/10614/1/An%20Nur%20Nabila%20Ismail.pdf
http://discol.umk.edu.my/id/eprint/10614/
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spelling my.umk.eprints.106142022-07-25T08:56:09Z http://discol.umk.edu.my/id/eprint/10614/ Factor influence the intention in buying organic food among students in Universiti Malaysia Kelantan. An Nur Nabila Ismail. The purpose of the research was to examine the factor influence purchasing behavior towards organic food among students in Universiti Malaysia Kelantan. In this study, quantitative approach was used and 367 respondents have been selected from Universiti Malaysia Kelantan students. The questionnaires were distributed to the Universiti Malaysia Kelantan students to gather the necessary information. After all data has been collected, the researcher analyzes data using SPSS and interpreted in the diagrams view. In general, bases on past study, the factor that influence consumer to buy organic food are health concern, food safety, environmental concern and the knowledge about organic food. 2017 MBA/DBA Final Project Report NonPeerReviewed text en http://discol.umk.edu.my/id/eprint/10614/1/An%20Nur%20Nabila%20Ismail.pdf An Nur Nabila Ismail. (2017) Factor influence the intention in buying organic food among students in Universiti Malaysia Kelantan. Masters thesis, Universiti Malaysia Kelantan.
institution Universiti Malaysia Kelantan
building Perpustakaan Universiti Malaysia Kelantan
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Kelantan
content_source UMK Institutional Repository
url_provider http://umkeprints.umk.edu.my/
language English
description The purpose of the research was to examine the factor influence purchasing behavior towards organic food among students in Universiti Malaysia Kelantan. In this study, quantitative approach was used and 367 respondents have been selected from Universiti Malaysia Kelantan students. The questionnaires were distributed to the Universiti Malaysia Kelantan students to gather the necessary information. After all data has been collected, the researcher analyzes data using SPSS and interpreted in the diagrams view. In general, bases on past study, the factor that influence consumer to buy organic food are health concern, food safety, environmental concern and the knowledge about organic food.
format MBA/DBA Final Project Report
author An Nur Nabila Ismail.
spellingShingle An Nur Nabila Ismail.
Factor influence the intention in buying organic food among students in Universiti Malaysia Kelantan.
author_facet An Nur Nabila Ismail.
author_sort An Nur Nabila Ismail.
title Factor influence the intention in buying organic food among students in Universiti Malaysia Kelantan.
title_short Factor influence the intention in buying organic food among students in Universiti Malaysia Kelantan.
title_full Factor influence the intention in buying organic food among students in Universiti Malaysia Kelantan.
title_fullStr Factor influence the intention in buying organic food among students in Universiti Malaysia Kelantan.
title_full_unstemmed Factor influence the intention in buying organic food among students in Universiti Malaysia Kelantan.
title_sort factor influence the intention in buying organic food among students in universiti malaysia kelantan.
publishDate 2017
url http://discol.umk.edu.my/id/eprint/10614/1/An%20Nur%20Nabila%20Ismail.pdf
http://discol.umk.edu.my/id/eprint/10614/
_version_ 1763304266484678656
score 13.160551

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