Retorik dan pemaparan imej lelaki dalam bahasa iklan majalah men's health / Khoo Chu Pheng

• 主要作者: Khoo, Chu Pheng
• 格式: Thesis
• 出版: 2012
• 主题: P Philology. Linguistics
• 在线阅读: http://studentsrepo.um.edu.my/4013/1/RETORIK_DAN_PEMAPARAN_IMEJ_LELAKI_DALAM.pdf; http://studentsrepo.um.edu.my/4013/2/bab1%2D6.pdf; http://pendeta.um.edu.my/client/default/search/results?qu=Retorik+dan+pemaparan+imej+lelaki+dalam+bahasa+iklan+majalah+men%27s+health&te=; http://studentsrepo.um.edu.my/4013/

This study aims to review the male advertisement from Men's Health magazine, with focus on the elements rhetoric and language features used in advertisement to prominence the male image, and investigation male image through advertising language. Male’s image includes stereotypes and masculin...