Housing estate portal based on Internal Value Chain (IVC) Approach / Yeo Suat Hui

Internal Value Chain (IVC) is a well known marketing concept, proposed by Michael Porter of Harvard University, as a tool to identifying ways to create value. This concept has brought me the idea together with my knowledge of software development to develop a housing estate portal with IVC as the ba...

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Bibliographic Details
Main Author: Yeo, Suat Hui
Format: Thesis
Published: 2002
Subjects:
Online Access:http://studentsrepo.um.edu.my/12053/1/Yeo_Suat_Hui.pdf
http://studentsrepo.um.edu.my/12053/
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