A genre-based study of unlabelled advertorials and advertisements on products related to cardiovascular diseases / Chow Ung T’chiang

The World Health Organization (WHO) is concerned about improper pharmaceutical advertising. Although health information is considered a fundamental part of healthcare, the WHO has called for a clear distinction between information and advertising disguised as “information”. This study investigates t...

詳細記述

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書誌詳細
第一著者: Chow , Ung T’chiang
フォーマット: 学位論文
出版事項: 2017
主題:
オンライン・アクセス:http://studentsrepo.um.edu.my/10423/1/Chow_Ung_T'chiang.pdf
http://studentsrepo.um.edu.my/10423/2/Chow_Ung_T%E2%80%99chiang_%E2%80%93_Thesis.pdf
http://studentsrepo.um.edu.my/10423/
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